Client: World Resources Institute (WRI)
Role: Styleframe Design, Animation, Sound Design
The Electric School Bus Initiative gives information and resources to underprivileged school districts to make the transition to electric school buses more equitable.
I created a series of seven short social media videos explaining different issues schools may face as they make the transition, and how equity needs to be at the center of their solutions.
Check out the entire series on WRI’s YouTube channel.
The first video in the Electric School Bus Initiative Equity Series. Check out WRI’s YouTube channel for the full video series playlist.
Several versions of the videos were created (horizontal, vertical, and square) to be optimized for different social media platforms. These videos were also used in articles on the Initiative’s website.
I created a Moodboard for the entire video series, then created Styleframes for each video. The collage and chalkboard elements were meant to make this video look like it was made for a school.